Content Writing Guidelines

  • We expect the word count to be at least 1200+ words. This is an aspirational word count and do not add unnecessary details to reach an arbitrary word count.
  • Add an introduction about your topic at the start by giving a sneak peek into what you will be covering in the post and also add a summary at the end.
  • Try to include images that add value to your content by illustrating concepts and data such as charts, graphs, and screenshots. Avoid using random stock photos that don’t add any value to the copy.
  • Break down your content into different sections by including sentence case headings (H2) and subheadings (H3 to H5) to – this isn’t just an SEO best practice, it also makes things much easier to read.
  • Keep your paragraph short to make your post easy to read and skim.
  • You can link to other relevant, informative, resources from the body that may add value to the article. But please refrain from excessive linking and adding affiliate links.
  • Article Originality is a must. We will run your content through different tools such as Grammarly as well as plagiarism tools to ensure accurate, actionable, and error-free publishing.
  • Blog Cover image design will be taken care of by our in-house design team.
  • Include a short bio along with social media accounts such as Twitter, LinkedIn, and so on.

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Frequently asked questions

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